Updated: Sep 20
We come back to information previously mentioned: invited by various entities, MDI will participate in one of the first 2021 international gatherings since the appearance of the COVID-19 pandemic, in the same way as the Olympic Games or the COP26: the Universal Exhibition "Expo 2020 Dubai"
But what is a Universal Exhibition?
And what impact will it have on MDI and its technology?
The Bureau International des Expositions, an intergovernmental organization, is in charge of
of the organization of Universal Exhibitions, officially referred to as "Registered International Exhibitions".
They are meeting places between nations, responding to the global challenges of our time, by inviting to explore a given universal theme in a participatory and immersive way.
The Universal Exhibitions welcome tens of millions of visitors, allow countries to build extraordinary pavilions and transform the host city, to publicize their social, cultural, environmental and industrial strategies and policies.
They have been organized since 1851, with the aim of promoting technological progress in the service of humanity, the industrial, architectural, political and social achievements of different nations. It is organized more or less every 4 years and represents an international showcase of the achievements of the participants in relation to their aspirations and objectives, now in line with the sustainable development objectives of the United Nations.
The first World's Fair was held in London in 1851 with 14,000 exhibitors and over 6 million visitors. Then it landed in other cities in the Western world: Paris, Vienna, Philadelphia, Chicago, San Francisco. The most recent: Milan 2015, welcomed 22 million visitors. Finally, she won the rest of the world starting with Osaka in Japan in 1970.
Since the creation of the event, the exhibitors have been states, the private sector and civil societies which highlight their nation, by presenting architectures or works typical of the culture of their country. Many of the works presented on this occasion subsequently became symbols: the Eiffel Tower in Paris in 1889, the Atomium in Brussels in 1958, the Space Needle in Seattle in 1962 or the Biosphere in Montreal in 1967.
It is also an opportunity for participants to highlight urban planning projects such as the construction of the metro in 1900 in Paris, or that of Montreal in 1967, or to present innovative projects that will change the future of the humanity.
Expo 2020 Dubai will take place from October 1, 2021 to March 31, 2022 in the United Arab Emirates and will be themed “Connecting Minds, Building the Future”, with 3 sub-themes - sustainability, opportunity and mobility.
With the ambition to be a platform for sharing a sustainable vision of the development of the planet at the service of current and future generations, it will be the 1st universal exhibition organized in the MEASA region (Middle East, Africa and South Asia ).
During its participation in Expo2020, MDI would be present on several major projects: in partnership with the Monaco Pavilion, “Monaco 360”, with Lille3000 for the France “Lumière Lumières” Pavilion, and within Expo Dubai 2020 itself. MDI technology will make its show for six months, in the eyes of the 25 million expected visitors.
At the same time, MDI will create and participate in private Expo events to showcase its technology and products to politicians, media, investors and large corporations. Beyond the incredible visibility offered to MDI Technology by Expo 2020 Dubai, these privatized events will aim to create new partnerships, generate leads, and expand our network of licensees.
Thanks to the dynamics of the Expo 2020 Dubai, the diversity of participants, exhibitions, conferences, diplomatic meetings and business meetings MDI is fully in line with Expo's objective: to connect minds, to build the future!
More info at: www.expo2020dubai.com